Our Journey
Delivering genuine Italian pizza with dedication since 1985
From Naples to Your Local Community
'FlavorLoom' started with a single ambition: to introduce authentic Neapolitan pizza to London. Established by the Romano lineage in 1985, our pizza shop began as a quaint, family-managed locale with recipes passed down for generations.
Tony Romano, our progenitor, mastered the craft of pizza creation on her journeys across Italy, learning from skilled pizzaiolos in Naples—the cradle of pizza. After coming back to the UK, her mission was to replicate the essence of quintessential Italian pizza, employing age-old techniques and premium ingredients.
What started out as a humble pizzeria with just 12 seats has flourished into a cherished neighborhood fixture, yet our devotion to craftsmanship and genuineness remains steadfast. We continue to utilize traditional wood-burning oven methods, prepare our dough from scratch every day, and choose the top-tier ingredients available.
Nowadays, 'FlavorLoom' is still under familial ownership, with the second generation of the Romano clan steering our enthusiastic crew. While we have welcomed modern advancements, the core of our enterprise stays true: crafting delectable, genuine pizza that gathers people together.
Our Core Beliefs
Premium Ingredients
We procure the most fresh, top-quality ingredients, collaborating with regional growers and Italian suppliers to maintain true flavors.
Heritage Techniques
Our pizzas are made according to revered methods, with dough rested for 48 hours and cooked in genuine wood-fired ovens.
Focus on Community
We aim to be more than just a dining spot—we're an integral part of our locality, championing community projects and fostering a hospitable environment for everyone.
Commitment to Sustainability
We are dedicated to sustainable practices, from minimizing food wastage to eco-conscious packaging and supporting responsible farming.
Meet the Team
The dedicated individuals behind our tasty pizzas
Tony Romano
Owner & Chief Pizzaiolo
A second-generation owner trained in Naples, refining our pizza recipes for more than 15 years.
Emma Johnson
Head Chef
An Italy-trained culinary expert with a 12-year track record, she excels at crafting seasonal creations.
Giulio Bianchi
Expert Pizzaiolo
A Naples-native with over two decades of pizza perfection under his belt, Giulio educates all our new pizzaiolos.
Kate Williams
Dining Experience Manager
She ensures an outstanding visit for each customer and leads our service team with a unique blend of friendliness and proficiency.
Aaron Xu
Beverage Director
Oversees our drinks selection, expertly matching non-alcoholic refreshments like juices and lemonades to complement our pizzas.
Customer Experiences
This is the closest to genuine Neapolitan pizza I've experienced outside Italy. The crust is just the right level of chewiness, adorned with those iconic char marks unique to wood-fired ovens.
Alex Smith
The dedication of 'FlavorLoom' to local sourcing and green initiatives truly shines through in their dishes. The seasonal selections are eagerly awaited highlights!
Grace Rodriguez
I've been a regular for years and the excellence is constant. The team treats you like one of their own, and the pizza is divine as ever. The Truffle Mushroom pizza is a must-try!
Benjamin Lopez
Recognition & Honors
Premier Pizzeria in Karlport
Local Culinary Prizes, 2019-2023
UK's Top 50 Pizza Places
Nationwide Diner Index, 2021-2023
Certified Authentic Neapolitan Pizza
Associazione Verace Pizza Napoletana, 2018
Award for Sustainable Business Practices
Provincial Eco-Friendly Business Collective, 2022
Your Invitation to Visit
Discover the taste of authentic Italian pizza in a cozy, inviting setting